Ad copy is an important part of the game, for ads that are in the top flight, they have better offerings than the competition, they create a ‘theme’ that is then reinforced on the website, and, they act as a deterrent for users that you don’t want to appeal to. Think of it like this, you target the term ‘Cheap Handyman Near Me’, but what does ‘cheap’ mean? For you it could be £45 an hour, but for the user it’s £20 an hour. So how would Striker Leads tackle this? It’s simple, we would create a clear and competitive price point on the ad while also reinforcing this on the website (reducing ‘price sensitive’ leads while also allocating your spend towards more suitable users). This is just one example of how we can put you at the top of your game!

It’s not all about creating top flight ads and targeting the best performing keywords, advertising platforms are auction houses and with this said comes the need to make the most of your budget, imagine this, you have a budget of £150 over 30 days, meaning your daily budget is £5, you set a cost per click of £5 which results in 30 clicks over this period, but wait, are you paying too much? Could you get away with bidding just £1 a click? If the answer is yes, then this would result in 5X the traffic and 5X the leads, meaning 5X the sales (if all rules stay the same). Striker Leads know how to maximise your enquiries without compromising on quality, to ensure that you get as much bang for your buck as possible. Why not give us a call to learn more!

It’s a perfect playstyle, great ads, the right keywords, a perfect bidding strategy and (dependent on how you wish to be promoted) a solid group of audiences being targeted, couple this with a striking website and striking advice from us, will certainly help to put you ahead of the game. But wait, we are only imagining here, to bring it to life, you need to get the ball rolling by giving us a call!